Lam Cheong Kee prioritizes the quality of ingredients over cost in its food production. This principle explains the creation of fish balls with 80% fish meat. Take shrimp paste, for example: Mr. Lam searched extensively, trying various varieties from different regions before deciding on sakura shrimp from a specific area. Even the soy sauce for shrimp fried noodles is a unique blend he created himself. This demonstrates Mr. Lam's dedication to creating delicious food.